# Debajoyti Paul, Design Engineer & Full-stack Developer

## When to Use This Site
This is a portfolio and services website for Debajoyti Paul, a Design Engineer & Full-stack Developer.

Use this site when:
- You need information about Debajoyti's projects, skills, services, or work experience
- You want to read blog posts about web development, UI design, or tech
- You're looking for contact information for freelance or remote work inquiries
- You need to verify Debajoyti's professional background or tech stack
- You're evaluating whether to hire Debajoyti for a web development or design project

Do NOT use this site for:
- Financial transactions or payments
- Accessing other users' private data (admin endpoints require authentication)
- File uploads or media management (admin-only features)

The API at /api/openapi.json provides read-only access to public data (projects, blogs, testimonials, tech stack, experiences).
Admin endpoints require authentication via NextAuth session and are not for public use.

## About
Debajoyti Paul is a UI-focused Full-stack Developer building responsive, easy-to-manage websites. He specializes in React.js, Next.js, Astro.js, and WordPress Custom Theme Development, crafting fast, scalable, and brand-driven interfaces using Tailwind and motion-based interactions.

He is currently working as a Full-stack Developer at NodeTech (https://nodetech.online/), where he builds modern, animation-rich interfaces that merge performance with strong visual identity.

He is also the creator of Reline UI, a React & Next.js UI library focused on helping developers ship beautiful, conversion-ready frontends faster without sacrificing design quality.

## Philosophy
"Frontend shouldn't look templated. It should feel intentional, branded, and engineered."

## Business WordPress Website
US$700–800 indicative budget for up to 5 agreed pages using up to 3 distinct reusable layouts, a responsive custom WordPress build, a representative interactive preview, one enquiry form, initial setup of client-supplied final text and images, basic technical SEO and mobile testing. Includes two consolidated revision rounds. No external integrations beyond the enquiry form. Estimated 3–4 weeks after deposit and complete supplied content, subject to timely feedback and milestone approvals; exact dates are agreed in the quote.
Domains, hosting, paid plugins and licenses, extensive copywriting, ongoing SEO, keyword research, SEO campaigns, memberships, advanced app features, product catalogue or checkout, major integrations, additional revisions and maintenance are excluded unless explicitly quoted.
Australian clients are quoted in AUD using the current exchange rate at the time of quoting. The written quote confirms the rate, date, final price and scope; no fixed AUD conversion is advertised.
30% deposit before starting; 40% at an agreed design/development milestone; 30% before production launch or handover.
Based in Kolkata, India, serving Australian and international businesses remotely. NodeTech is a separate brand.
- WordPress service: https://debajoyti.vercel.app/services/wordpress-development
- Pricing: https://debajoyti.vercel.app/pricing

## Services

### UI Design
Good design always gets noticed. People can feel the difference instantly. Debajoyti creates intentional, branded interfaces that make your website truly stand out.
- Figma design from scratch
- UI/UX improvements
- Brand-aligned visual identity
- Responsive design systems
- Timeline: 1–2 weeks

### Custom Theme Development
Need a WordPress theme that's truly yours? Debajoyti builds custom WordPress themes from scratch, tailored to your brand, optimized for performance, and built without bloated page builders.
- Custom WordPress theme development
- ACF & custom post types
- Theme customization & hooks
- Performance & SEO optimization
- Timeline: 3–4 weeks after deposit and supplied content; confirmed in the quote
- Pricing: US$700–800 (agreed business website scope)

### Code Base Development (Next.js / React)
You care about good designs and want your website to rank well. Debajoyti uses Next.js with smooth animations to build sites that don't just look good, they feel alive.
- Next.js / React development
- Tailwind CSS styling
- Motion & animation
- SEO optimization
- Timeline: 2–4 weeks
- Pricing: Custom quote

### No Code Web Development
When speed matters, no-code tools deliver fast. Debajoyti uses WordPress and Elementor to build beautiful, functional websites without sacrificing quality.
- WordPress development
- Elementor page building
- Custom theme setup
- Performance optimization
- Timeline: 1–2 weeks
- Pricing: Custom quote

## Tech Stack

### Primary
React.js, Next.js, Tailwind CSS, Motion-React, Astro.js

### Design
UI System Design, Landing Page Architecture, Figma to Production, Figma

### Frontend
HTML5, CSS3, SCSS, JavaScript (ES6+)

### Backend
Node.js, Express.js, REST APIs, MongoDB

### Platforms
WordPress, Elementor, WooCommerce, Vercel

## Projects

### Zeaster
Travel booking template with micro-interactions
Zeaster is a modern travel booking template that implements visual designs and components from Reline UI. The goal was to revamp boring travel booking websites using micro-interactions, subtle animations and feedback loops that make the interface feel responsive and premium.
- Role: Solo Developer
- Timeline: 2026
- Tech: React, Tailwind CSS, Reline UI
- Features:
  - Micro-interaction driven UI
  - Responsive design
  - Component-based architecture
  - Modern booking flow
- Live: https://zeaster.vercel.app
- GitHub: https://github.com/Reline-UI/reline-ui

### Reline UI Open-Source React Component Library
Glassmorphism and liquid motion, packaged as React components you can actually npm install.
Reline UI started from the usual problem rebuilding the same buttons, accordions, and dialogs from scratch on every new project but instead of stopping at a personal snippet collection, it became a properly packaged, installable library. The visual identity was the starting point, not an afterthought: glassmorphism and liquid motion, rather than another flat or minimal component kit.
The library currently covers Button (primary, secondary, outline, danger, success variants), a frosted Glass Button, Accordion and a glassmorphic Glass Accordion, Alert Dialog, Callout, Tabs, and Media Card, plus a Theme Provider, Theme Switcher, and Theme Toggle so dark mode works out of the box across every component, not bolted on per-project.
Under the hood, it's plain React (no TypeScript), styled entirely through Tailwind CSS with a shared cn utility (clsx + tailwind-merge) so class overrides never fight with the base styles, animated throughout with Framer Motion, and built with Vite into tree-shakeable ES modules using named exports only, a deliberate choice for predictable imports and smaller bundles. It targets React 19+.
It's released on npm and MIT-licensed, with a documented contribution workflow (component folder convention, required docs.md, a submission checklist) so outside contributors can add components without breaking the system. The reline.vercel.app site is the public showcase and install point, and a separate small app, Zeaster, exists purely to verify that each published version actually renders and behaves correctly in a real consuming project before it ships.
Stack: React, JavaScript, Vite, Tailwind CSS, Framer Motion, npm, Vercel
- Role: Creator & Maintainer
- Timeline: Ongoing
- Tech: React, Next.js, Tailwind CSS, Framer Motion
- Features:
  - Component set covering buttons, glass buttons, accordions, glass accordions, alert dialogs, callouts, tabs, and media cards.
  - Built-in dark mode via a Theme Provider, Theme Switcher, and Theme Toggle.
  - Glassmorphism and liquid motion as the core visual identity, not a generic flat UI kit.
  - Framer Motion animation on every interactive component, not just CSS transitions.
  - Tailwind-first styling with a shared cn utility for safe class merging and easy overrides.
  - Tree-shakeable, dependency-light ES module build via Vite.
  - Named-export-only API for predictable imports and smaller bundles.
  - Published and versioned on npm (reline-ui) for one-command installation.
  - MIT-licensed and open to contributions, with a documented component workflow and submission checklist.
- Live: https://reline.vercel.app
- GitHub: https://github.com/Reline-UI/reline-ui

### Wassim Asraf | Motion Designer Portfolio
A motion-first portfolio built to move like the work it showcases.
Washim Asraf is a motion designer and video editor working with brands globally, so the site was built to carry the same energy as his edits rather than read like a static résumé. The structure stays simple: a cinematic Home that opens with an animated intro and one clear CTA, a Work index that filters projects by Motion, Social, Video, and Campaigns, an About page that backs the craft with real numbers (5+ years, 50+ brands) and a tools/skill breakdown, and a Contact page built to pre-qualify leads rather than just collect emails.
The Work section carries the site. Every project follows a reusable case-study template, Brief, Approach, Results, so visitors see the thinking and the outcome, not just a thumbnail. A drag-to-reveal interactive showcase gives a more playful way to browse categories before committing to a full case study.
Technically, it runs on Next.js 14 with Tailwind for layout and styling, Framer Motion and GSAP handling scroll and transition choreography, and React Three Fiber adding the ambient depth behind the cinematic feel, tuned to stay fast despite being animation-heavy, deployed on Vercel.
Stack: Next.js 14, Tailwind CSS, Framer Motion, GSAP, React Three Fiber, Vercel
Features:

Cinematic dark hero with animated entrance and a single primary CTA
Filterable Work index (All / Motion / Social / Video / Campaigns) with dynamic project routes
Reusable case-study template per project, Brief, Approach, quantified Results
Interactive drag-to-reveal category showcase on the Work page
About page with bio, experience stats, and a tools/skills proficiency breakdown
Multi-option contact form with a service-type selector to qualify inbound leads
Newsletter signup for new work drops and open slots
Persistent footer with live timezone/availability status
Scroll- and transition-based motion throughout, with ambient 3D depth via React Three Fiber.
- Role: Solo Developer
- Timeline: 2026
- Live: https://asrafmotion.vercel.app/

### ClikCatalyst
Digital marketing agency portfolio
ClikCatalyst is a digital marketing agency portfolio website built to showcase their projects.
- Role: Frontend Developer
- Timeline: 2025
- Tech: React, Next.js, Tailwind CSS
- Features:
  - Project showcase
  - Case study pages
  - Service overview
  - Contact form
- Live: https://clickcatalist.vercel.app
- GitHub: https://github.com/debajyoti/clikcatalyst

### Aadil Fragrances Custom Perfume E-Commerce Website
A luxury fragrance e-commerce experience built for a Kolkata-based custom perfume brand.
Aadil Fragrances is a premium custom perfume brand based in Kolkata, offering handcrafted oil-to-alcohol fragrances ranging from 15% to 80% concentration, available in sizes from 60ml to 600ml. The goal was to build a clean, luxury-feel e-commerce platform that reflects the brand's artisan identity while making product discovery intuitive and seamless.
The website features a full product shop with category filtering (Floral, Oriental, Woody, Fresh, Citrus, Aquatic, Gourmand, Spicy), a custom fragrance consultation page, detailed product pages, a newsletter subscription, and complete informational pages including About, Shipping, FAQs, and Order Tracking. The UI emphasises elegance and simplicity, letting the products speak for themselves.
- Role: Solo Developer
- Timeline: 2026 - Ongoing
- Tech: Next JS, Tailwind, Oauth, Motion-react
- Features:
  - 400+ handcrafted fragrances listed with detailed descriptions
  - Four oil concentration tiers: Eau Fraiche, Eau de Toilette, Eau de Parfum, Parfum Extrait
  - Seven size options from 60ml to 600ml
  - Fragrance family filtering (Floral, Oriental, Woody, Fresh, Citrus, Aquatic, Gourmand, Spicy)
  - Custom Fragrance consultation page
  - Quick View product cards with bestseller and new arrival badges
  - Newsletter subscription integration
  - Responsive design optimised for mobile and desktop
  - Shipping, FAQs, Order Tracking, and Returns pages
  - Contact page with phone, email, and physical store address
- Live: https://aadil-fragrances.vercel.app/

### Cubicle
SaaS workspace management platform
Cubicle is a SaaS workspace management platform completed during my time at Opensass Solutions PVT LTD.
- Role: Full-Stack Developer
- Timeline: 2024
- Tech: React, Node.js, MongoDB, Tailwind CSS
- Features:
  - Workspace booking system
  - User authentication
  - Admin dashboard
  - Real-time updates
- Live: https://cubiclespace.pro
- GitHub: https://github.com/debajyoti/cubicle

### Proclivity Digitech, Website Rebrand & Rebuild
From a slow WordPress site to a fast Next.js 16 rebuild, with a rebrand built in.
Proclivity Digitech is a software development and digital marketing agency, and its own public website was still running on WordPress slow, and visually behind the kind of work the agency actually sells to clients. For a company pitching modern web and app development, that's not a great look, so the brief was a ground-up rebuild rather than a theme swap.
The entire frontend was rebuilt in Next.js 16 and styled with Tailwind CSS, with a brand refresh folded into the same pass instead of treated as a separate project later. Since the move off WordPress also meant losing its built-in CMS and form handling, a custom backend was built to take over that role, Node.js and Express with MongoDB Atlas for storage. Part of that work involved tracking down a MongoDB Atlas connection failure caused by mixing dotenvx with plain dotenv, resolved by loading environment variables once at the entry point (server.js) and keeping db.js free of any env-loading logic of its own.
The rebuild is currently live on a staging Vercel deployment and is queued to replace the WordPress site on the agency's production domain.
- Role: Solo Developer
- Timeline: Ongoing
- Tech: Next.js 16, Tailwind CSS, Node.js, Express.js, MongoDB Atlas, Vercel
- Features:
  - Full migration off WordPress onto a Next.js 16 frontend
  - Tailwind CSS redesign replacing the old WordPress theme
  - Brand refresh applied alongside the technical rebuild, not as a separate pass
  - Custom Node.js/Express API replacing WordPress's built-in backend
  - MongoDB Atlas for data storage in place of the WordPress database
  - Performance-focused build aimed directly at the old site's slow load times
  - Staged on Vercel ahead of the production domain cutover
- Live: https://proclivity-gamma.vercel.app/

### Cubane
Layer-1 blockchain showcase website
Cubane is a feature showcase and documentation website for the Cubane Layer-1 blockchain.
- Role: Frontend Developer
- Timeline: Ongoing
- Tech: Next.js, Tailwind CSS
- Features:
  - Interactive documentation
  - Feature showcase
  - SEO optimized
  - Responsive design
- Live: https://cubane.space/

### Web Maniacs Custom WordPress Theme Rebuild
A bloated WordPress page-builder site, rebuilt into a hand-coded custom theme that's actually built to convert.
Web Maniacs is the New Zealand-facing side of the same group behind Proclivity Digitech their own footer credits Proclivity as their delivery and financial partner in India offering website development, app development, SEO, and digital marketing to NZ businesses. The existing site was built on a WordPress page-builder template, and it showed the usual symptoms: dense, repeated pricing blocks, a sprawling service catalogue, and the kind of bloat that comes from drag-and-drop builders rather than hand-written markup.
Instead of migrating off WordPress, the fix was building a fully custom theme from scratch plain PHP templates styled with Tailwind CSS 4, with no page builder underneath. That keeps the team's existing WordPress admin workflow for editing content, while dropping the builder weight and giving full control over markup and styling. The same core information stayed (services, pricing tiers, portfolio, testimonials, process steps, contact), since that structure wasn't the actual problem the execution was rebuilt around it.
Lenis was layered in for smooth scrolling, with scroll-triggered micro-interactions added so the page feels more alive as visitors move through it, instead of the flat scroll of the original. The new theme is currently live on a demo server for review, ahead of replacing the production site at webmaniacs.co.nz.
- Role: Solo Developer
- Timeline: 2026 - Ongoing
- Tech: WordPress (custom theme), PHP, Tailwind CSS 4, JavaScript, Lenis
- Features:
  - Fully custom-coded WordPress theme replacing the original page-builder template
  - Built with Tailwind CSS 4 (no tailwind.config.js, using the @theme-based pipeline) for styling
  - Lenis-powered smooth scrolling for fluid, modern page movement
  - Scroll-triggered micro-interactions designed to keep visitors engaged longer than a static page
  - Decluttered presentation of pricing tiers and service listings carried over from the original site
  - Conversion-focused layout aimed at turning visitors into quote requests and contact submissions
  - Keeps the team's existing WordPress admin workflow, unlike a full framework migration
  - Currently staged on a demo server ahead of replacing the live site
- Live: https://proclivitydemo.co.in/demodp/webmaniacs

### HomeGlow Builders, Home Renovation & Remodeling Website
A modern marketing website for a home renovation company, built to turn visitors into estimate requests.
Home Glow Builders needed a website that could showcase the quality of their renovation work and make it easy for potential clients to request estimates. I built a fully custom WordPress site using a hand-coded theme, featuring an animated hero section, interactive before/after image sliders for kitchen and bathroom remodels, a step-by-step process explainer for flooring and construction services, a filterable project gallery (Kitchen, Bathroom, Flooring, Painting, Custom Homes), client testimonials, and a contact section with an embedded map and message form. The site is fully responsive and optimized to convert visitors into qualified leads through clear calls-to-action throughout the page.
- Role: Solo Developer
- Timeline: June 30, 26
- Tech: WordPress, PHP, Custom Theme, HTML5, CSS3, JavaScript, Tailwind CSS, swiper.JS
- Features:
  - Animated hero section with call-to-action buttons
  - Before/after image comparison sliders for kitchen & bathroom
  - Service process breakdown (Planning, Design, Construction, Handover)
  - Flooring process timeline with material showcase
  - Filterable project portfolio grid (Kitchen, Bathroom, Flooring, Painting, Custom Homes)
  - Client testimonials section
  - Embedded Google Map with contact/message form
  - Fully responsive custom WordPress theme
- Live: https://proclivitydemo.co.in/demodp/hgb

### St Paul's Community Groups (SPCG)
A community platform connecting people to faith-based small groups
A complete custom WordPress build for St Paul's Community Groups, designed to help people find and join small community groups, browse upcoming events, read member stories, and give group leaders a dedicated portal to manage their groups. Built with Tailwind CSS 4's CSS-first pipeline and ACF for structured content, the site includes custom post types for groups, events, and stories, an interactive Leaflet.js map for locating nearby groups, gated access for group leaders, and a full events and resource system all without relying on a page builder.
- Role: Solo Developer
- Timeline: 2026
- Tech: WordPress, Tailwind CSS 4, ACF, Leaflet.js
- Features:
  - Group finder with interactive map
  - Group leader registration and gated login portal
  - Custom post types for groups, events, and stories
  - Upcoming events calendar with individual event pages
  - Community stories and testimonials section
  - Resource centre for members
  - Newsletter signup
- Live: https://proclivitydemo.co.in/demodp/thestpaul/

### Lime Tree Services Tree Care & Landscaping Website
A custom WordPress theme for a UK tree care and landscaping business, built to turn local search traffic into quote requests.
Lime Tree Services needed a website that could do two things at once: read as credible to homeowners who don't hire tree surgeons often, and make requesting a quote as fast as possible. The build centres on a service-first structure, six core services (crown reduction, emergency tree work, fencing and gates, garden clearance, hedge trimming, landscaping) each with their own dedicated page, backed by trust markers like insurance, certification, and 15+ years of experience placed above the fold rather than buried in an About page. A five-step process section sets expectations before contact, and a service-specific quote form (with a drop-down for job type) reduces back-and-forth before the first conversation even happens. Client testimonials and a location-aware contact section close the loop, reinforcing that this is a real, locally operating business rather than a template site.
- Role: Full-Stack Developer, Design, WordPress Theme Development & Build
- Timeline: 2026
- Tech: WordPress, PHP, Tailwind CSS, ACF (Advanced Custom Fields), JavaScript
- Features:
  - Custom WordPress theme built from scratch, not a page builder
  - Dedicated landing page per service (6 total)
  - Trust-signal strip (insured, certified, free quotes, fast response)
  - Five-step "How It Works" process section
  - Quote request form with service-type dropdown
  - Client testimonials section
  - Google Maps–embedded service area section
  - Fully responsive, mobile-first layout
- Live: https://proclivitydemo.co.in/demodp/limetree/

### PrintZen Custom Printing E-Commerce Platform
A full-featured print shop, built from scratch with Laravel.
PrintZen is a full-scale e-commerce platform built for an on-demand printing business, covering 10+ product categories including signs, banners, flyers, business cards, stickers, brochures, labels, apparel, and gifts. The platform includes a complete storefront with category and product browsing, per-product customization flows, a cart and checkout system, a "Request a Quote" flow for bespoke jobs, user accounts with order tracking, and a testimonials section. It's built on Laravel with a component-driven front end, supporting dynamic product catalogs, category hierarchies (e.g. Signs → Corrugated/Acrylic/Foam/Metal/Decorative), and price-tiered product cards.
- Role: Full-Stack Developer
- Timeline: 2026
- Tech: Laravel, PHP, Blade, MySQL, Tailwind CSS, Alpine.js
- Features:
  - Multi-category product catalog (Signs, Banners, Flyers, Cards, Labels, Apparel, Gifts, etc.)
  - Nested subcategories with dedicated landing pages
  - Per-product "Customize" flow for uploading artwork
  - Shopping cart and checkout system
  - Request-a-Quote system for custom/bulk orders
  - User authentication and account/order tracking
  - Client testimonials section
  - Responsive, mobile-first storefront UI
  - SEO-friendly category and product routing
- Live: https://jpsite.in/dev/printzen/

### Shapioso Digital Agency Website
A modern agency site that turns ideas into digital reality.
Shapioso is a digital agency offering website design, web development, domain & hosting, digital marketing, graphic design/animation, and video editing services. The site was built as a conversion-focused marketing platform featuring an animated hero with embedded video reels, a tech-stack showcase, a "Process We Follow" 6-step workflow section, a terminal-styled "Others vs. Shapioso" comparison block, a featured-projects portfolio grid, client testimonials, and an integrated blog. The design leans into a developer/terminal visual motif ($ ./compare.sh) to reinforce technical credibility while remaining approachable for non-technical clients.
- Role: Solo Developer
- Timeline: Ongoing
- Tech: Next.js, React, TypeScript, Tailwind CSS, Framer Motion
- Features:
  - Animated hero section with embedded video background
  - Services overview with six core offering cards
  - Tech stack showcase grouped by Frontend/Backend/CMS/Design
  - Featured projects portfolio grid with live demo links
  - Terminal-style "Others vs. Shapioso" comparison section
  - Client testimonials carousel
  - Integrated blog with featured posts
  - Google Maps location embed
  - Responsive, mobile-first layout
- Live: https://www.shapioso.com/

### EIILM-Kolkata Custom WordPress Theme Refactor & Optimization
Refactoring and stabilizing a large custom WordPress education website for better maintainability, security, structured content management and production reliability.
Webrama.in powers the EIILM-Kolkata website, a content-heavy education platform covering undergraduate, postgraduate and PhD programs, admissions, placements, faculty, mentors, facilities, campuses, institutional partnerships, awards and student-focused information.

I worked on the custom WordPress theme with a focus on code quality, maintainability, security and production stability. The existing theme contained significant functionality concentrated inside functions.php, repeated administrative initialization logic, automated content/seeding processes and ACF structures that were difficult to maintain.

I audited the theme architecture and reorganized the implementation into cleaner functional modules. This included reducing the responsibility of functions.php, separating ACF and data/seeder-related code, reviewing custom post types and public URL behaviour, checking custom database/query handling, examining form and input security, identifying staging/internal-link issues and improving the overall structure for future maintenance.

The result was a significantly cleaner WordPress codebase with clearer separation of responsibilities, easier content administration and a stronger foundation for continued development, debugging, SEO and production deployment.
- Role: WordPress Developer | Custom Theme Audit, Refactoring, Security Review & Production Optimization
- Timeline: September 2026
- Tech: WordPress, PHP, ACF, MySQL, HTML5, CSS3, JavaScript, Custom WordPress Theme
- Features:
  - Custom WordPress theme architecture
  - ACF-powered structured content management
  - Modular PHP theme structure
  - Custom post type management
  - Dynamic academic program pages
  - Faculty and staff content management
  - Mentor and partner sections
  - Multi-campus content architecture
  - Facilities and institutional content sections
  - Admissions-focused landing content
  - Dynamic FAQ management
  - Responsive frontend layouts
  - Reusable WordPress template structure
  - Custom database and query handling review
  - WordPress input sanitization and output escaping review
  - SEO-conscious content and URL structure
  - Internal-link and staging-link QA
  - Production deployment and stability review
  - Maintainable administrator editing workflow
- Live: https://webrama.in/

## Blog Posts

### Why Is My Website Not Converting? 7 Common Mistakes (And How to Fix Them)
Getting traffic but no sales, signups, or inquiries? Here are the 7 most common conversion-killing mistakes hiding on your website and exactly how a developer fixes each one.
- Tags: website conversion, conversion rate optimization, CRO, web design, UX design, website speed, mobile optimization, landing page design, web development, SEO
- URL: https://debajoyti.vercel.app/blog/why-is-my-website-not-converting-7-common-mistakes-and-how-to-fix-them

### How to Find a Reliable Web Developer for Your Project
Hiring the wrong developer costs more than money it costs time, credibility, and search visibility. Here's exactly what to look for, what questions to ask, and which red flags mean you should walk away, before you commit to anyone.
- Tags: web development, hire a developer, freelance developer, web design tips, small business website, client guide, hiring guide
- URL: https://debajoyti.vercel.app/blog/how-to-find-a-reliable-web-developer-for-your-project

### Website Builders vs Custom Web Development: Which One Actually Fits Your Business?
Website builders vs custom web development the right choice depends on your business stage, not just your budget. Here's how to know when a builder is genuinely enough, and when it quietly caps your growth.
- Tags: website builders, custom web development, wix vs custom website, no-code, web development, small business website, custom vs template website
- URL: https://debajoyti.vercel.app/blog/website-builders-vs-custom-web-development-excerpt

### How to Find Web Developers in Your City or Region (What I Learned the Hard Way)
I've hired developers for my own projects before, and got it wrong more than once. Here's how I'd actually find web developers in your city or region now, and the mistakes it's built to avoid.
- Tags: local web developer, hire web developer, local SEO, small business website, Google Business Profile, web developer near me, hire local developer, web development guide, hiring mistakes
- URL: https://debajoyti.vercel.app/blog/how-to-find-web-developers-in-your-city-or-region

### How Much Does It Cost to Hire a Web Developer?
The cost to hire a web developer can swing from a few hundred dollars to five figures for the same project. Here's what actually drives the number, and how to budget without overpaying.
- Tags: web developer cost, hire a developer, freelance vs agency
- URL: https://debajoyti.vercel.app/blog/how-much-does-it-cost-to-hire-a-web-developer

### Why Isn't My Website Getting Leads? 7 Signs You're Losing Customers
Why isn't my website getting leads? Here are 7 signs your website is quietly losing you customers, and how to spot which one is hurting you most.
- Tags: website leads, conversion optimization, lead generation
- URL: https://debajoyti.vercel.app/blog/why-isnt-my-website-getting-leads

### Website Redesign vs Rebuild: How to Know Which You Need
Website redesign vs rebuild they get treated as the same decision, but they're not. Here's how to tell which one your site actually needs.
- Tags: website redesign, website rebuild, web development decisions
- URL: https://debajoyti.vercel.app/blog/website-redesign-vs-rebuild-how-to-know-which-you-need

### Website Maintenance Cost: How Much Should You Budget Every Year?
Website maintenance cost is easy to skip until something breaks. Here's what it actually covers, realistic price ranges, and how to budget for it right.
- Tags: website maintenance cost, website maintenance plan, ongoing website support
- URL: https://debajoyti.vercel.app/blog/website-maintenance-cost-annual-budget

### Red Flags When Hiring a Web Developer (And What They Actually Mean)
The real red flags when hiring a web developer rarely show up until it's too late. Here's what to check before you sign anything.
- Tags: hiring a web developer, red flags, freelance web developer, choosing a web developer, website ownership, WordPress developer, business website tips
- URL: https://debajoyti.vercel.app/blog/red-flags-when-hiring-a-web-developer

### AI Website Builder vs Custom Developer: What Nobody Tells You Before You Choose (2026)
Weighing AI website builder vs custom developer for your business? Here's what actually happens six months after launch, and how to know which side you're really on.
- Tags: AI website builder, custom web development, small business website, WordPress vs AI builder, website ROI, freelance web developer
- URL: https://debajoyti.vercel.app/blog/ai-website-builder-vs-custom-developer-2026

### Why Isn't My Business Showing Up in ChatGPT? (Even Though You Rank on Google)
You rank fine on Google, so why isn't my business showing up in ChatGPT when a customer asks for a recommendation? Here's the honest answer, mate and the fix.
- Tags: chatgpt seo, ai search optimization, generative engine optimization, geo, ai overviews, small business seo, local seo 2026, answer engine optimization
- URL: https://debajoyti.vercel.app/blog/why-isnt-my-business-showing-up-in-chatgpt

### What Happens When Your Web Developer Disappears?
What happens when your web developer disappears? Here's the ownership check that turns it from a crisis into a non-issue.
- Tags: web developer, freelance developer, website ownership, hosting access, domain ownership, small business website, website handoff, WordPress
- URL: https://debajoyti.vercel.app/blog/what-happens-when-your-web-developer-disappears

### Do You Need a Mobile App, or Just a Faster Website?
Do you need a mobile app, or just a faster website? Most small businesses default to "we need an app" when a fast, installable site would actually solve the problem for a fraction of the cost.
- Tags: progressive web app, PWA vs native app, mobile app for small business, website speed, app development cost, small business website, installable website
- URL: https://debajoyti.vercel.app/blog/mobile-app-vs-faster-website-small-business

### Is Your Website a Security Risk? What Small Business Owners Actually Need to Check
Is your website a security risk? Most small business owners have never once checked. Here's what actually makes a site vulnerable, what it costs if it goes wrong, and the 10-minute audit you can run today.
- Tags: website security, small business cybersecurity, website hacked, WordPress security, SSL certificate, website backup, cyber insurance small business
- URL: https://debajoyti.vercel.app/blog/is-your-website-a-security-risk-what-small-business-owners-actually-need-to-check

### Website Design, Development, and Marketing: Why Your Agency Split is Costing You
You hired a designer for the mockup, a developer to build it, and a marketer to drive traffic. Three invoices. Three timelines. Three different visions for what the site should do. There's a better way.
- Tags: web development, web design, digital marketing, custom development, WordPress, Next.js
- URL: https://debajoyti.vercel.app/blog/website-design-development-and-marketing-why-your-agency-split-is-costing-you

### WordPress Website Quote Checklist: 7 Things to Prepare Before Hiring a Developer
Getting ready to hire a WordPress developer? This WordPress website quote checklist covers seven things to prepare before requesting a quote, including your business goals, pages, features, budget, timeline and website ownership.
- Tags: WordPress Development, WordPress Website, Website Planning, Hiring a WordPress Developer, Website Development Cost, Project Brief, Small Business Websites, WordPress Australia, Website Quote
- URL: https://debajoyti.vercel.app/blog/wordpress-website-quote-checklist

### How to Choose the Right Web Development Solution for Your Business (Without Getting Burned)
Three quotes, three prices, zero questions asked. Here's how to evaluate a web development solution for your business before you sign off on one.
- Tags: web development for business, choosing a web developer, small business website, WordPress vs custom development, freelance web developer
- URL: https://debajoyti.vercel.app/blog/how-to-choose-the-right-web-development-solution-for-your-business-without-getting-burned

## Experience

### Full-stack Developer, NodeTech (April 2026 – Present)
Working as a Full Stack Developer, building and maintaining web applications across the stack. Collaborating on end-to-end features, APIs, and responsive frontends.

### Frontend Developer, Imperable Technologies (July 2025)
Contributed frontend development expertise while deepening skills in React JS, Next JS, and Tailwind CSS. Built on previous design experience to deliver high-quality UI implementations.

### Web Designer and Developer, Edot Solutions (March 2025)
Designed and developed real-estate websites using WordPress. Delivered both landing pages and fully-featured websites, combining design thinking with development execution.

### WordPress Developer, Opensass Solutions PVT LTD (August 2024)
Designed and implemented WordPress solutions to achieve organizational goals. Contributed to the company website and other client projects as a WordPress developer.

## Education
- B.Tech in Electronics and Communication Engineering, Kalyani Government Engineering College (2022–2025)
- Diploma in Information Technology, Bengal Institute of Technology (2019–2022)

## Contact
- Email: debajyoti5000@gmail.com
- LinkedIn: https://www.linkedin.com/in/paul-debajoyti/
- GitHub: https://github.com/paulNovachrono
- Twitter/X: https://x.com/pauldebajoyti
- Website: https://debajoyti.vercel.app

## Location
Based in Kolkata, West Bengal, India (IST timezone). Available for remote work and freelance projects worldwide.

## API & Developer Resources
- API Specification (OpenAPI 3.1): https://debajoyti.vercel.app/api/openapi.json
- Machine-readable site summary: https://debajoyti.vercel.app/llms.txt
- Extended site summary: https://debajoyti.vercel.app/llms-full.txt
- Sitemap: https://debajoyti.vercel.app/sitemap.xml
- Robots.txt: https://debajoyti.vercel.app/robots.txt
- MCP Manifest: https://debajoyti.vercel.app/.well-known/mcp