HomeGlow Builders, Home Renovation & Remodeling Website
A modern marketing website for a home renovation company, built to turn visitors into estimate requests.
Overview
Home Glow Builders needed a website that could showcase the quality of their renovation work and make it easy for potential clients to request estimates. I built a fully custom WordPress site using a hand-coded theme, featuring an animated hero section, interactive before/after image sliders for kitchen and bathroom remodels, a step-by-step process explainer for flooring and construction services, a filterable project gallery (Kitchen, Bathroom, Flooring, Painting, Custom Homes), client testimonials, and a contact section with an embedded map and message form. The site is fully responsive and optimized to convert visitors into qualified leads through clear calls-to-action throughout the page.
The Pain Point
The client lacked an online presence that reflected the quality of their craftsmanship, making it hard to win trust from prospective homeowners before the first call.
Problem Statement
Build a visually compelling, conversion-focused website that showcases past renovation work, explains the company's process clearly, and makes requesting an estimate effortless all on a fast, manageable WordPress backend.
Key Features
- Animated hero section with call-to-action buttons
- Before/after image comparison sliders for kitchen & bathroom
- Service process breakdown (Planning, Design, Construction, Handover)
- Flooring process timeline with material showcase
- Filterable project portfolio grid (Kitchen, Bathroom, Flooring, Painting, Custom Homes)
- Client testimonials section
- Embedded Google Map with contact/message form
- Fully responsive custom WordPress theme
Process
- 1Gathered requirements and reviewed reference sites for the remodeling industry
- 2Designed wireframes for homepage, services, and project sections
- 3Built a custom WordPress theme from scratch
- 4Implemented before/after sliders and animated stat counters
- 5Developed filterable project portfolio with category tags
- 6Integrated contact form and Google Maps embed
- 7Optimized for responsiveness and cross-browser testing
- 8Deployed to demo server for client review
The Outcome
A polished, professional site with clear before/after proof of work and multiple conversion points, helping Home Glow Builders generate more qualified leads and establish credibility online.
My Role
Solo Developer
Timeline
June 30, 26
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